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Mercatique Consultant

Industries

Deep in B2B. Fluent in consumer.

Eight sectors, one discipline: size the market, win the right customers and build what lasts.

5 sectors

Primary B2B sectors.

Long cycles, many decision makers, high stakes. Where we work most.

01

Enterprise Software & SaaS

Pipeline that compounds.

SaaS grows on pipeline, activation and retention. We validate segments, build demand and ship AI features people use.

  • Segment and pricing validation
  • Demand generation and ABM
  • AI features and product analytics

Related capabilities: Business Building, Growth, Marketing & Sales, Artificial Intelligence

02

Financial Services & FinTech

Growth that respects the rules.

Finance grows on trust. We build compliant acquisition, secure data platforms and well-governed AI.

  • Compliant performance marketing
  • Customer data platforms
  • AI risk scoring and governance

Related capabilities: Growth, Marketing & Sales, Artificial Intelligence, Technology

03

Healthcare & Life Sciences

Precision for regulated markets.

Careful buyers, long cycles. We size markets, reach clinical and commercial audiences and protect sensitive data.

  • Market sizing and entry
  • Clinical and patient engagement
  • Secure, compliant technology

Related capabilities: Business Building, Growth, Marketing & Sales, Technology

04

Logistics & Supply Chain

Efficiency you can measure.

Margin is won in operations. We win new accounts, forecast demand and connect the systems that move goods.

  • Account-based growth
  • Demand forecasting
  • Systems integration

Related capabilities: Growth, Marketing & Sales, Artificial Intelligence, Technology

3 sectors

Secondary B2C & consumer sectors.

Fast cycles, big audiences, thin margins. The same discipline, for consumer brands.

06

E-Commerce & Digital Retail

Every click, accountable.

Retail runs on acquisition cost and repeat purchase. We grow both, on a storefront built for your busiest day.

  • Performance media
  • Retention and lifecycle marketing
  • Scalable storefronts

Related capabilities: Growth, Marketing & Sales, Technology

07

Consumer Goods & Apparel (FMCG)

From shelf to screen.

Consumer brands fight for attention everywhere. We launch products, grow direct-to-consumer sales and plan demand with data.

  • Product launches
  • Direct-to-consumer growth
  • Demand planning with data

Related capabilities: Business Building, Growth, Marketing & Sales, Artificial Intelligence

08

Media, Entertainment & Gaming

Audiences that stay.

Media lives on attention. We grow audiences, diversify revenue and build platforms that scale with you.

  • Audience growth
  • Revenue diversification
  • Content and community platforms

Related capabilities: Growth, Marketing & Sales, Technology

Ready when you are.

Tell us what you're building. We'll tell you how we'd measure it.

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